American Green Enters the CBD-Infused Drink Market with Vessl, Inc. -- Inventors of the Patented Bottle Cap Designed to Propel CBD and Flavor into the Drink the Moment It is Twisted Open by the Consumer
November 21, 2019
Proprietary cap ensures the freshest possible drink and extended shelf life
PHOENIX, AZ, Nov. 21, 2019 (GLOBE NEWSWIRE) -- via NEWMEDIAWIRE -- Today American Green (ERBB:OTC) is pleased to announce that it has signed an agreement with Vessl Inc. of Tempe, AZ, which owns a patented bottle closure, that provides instant and pressurized mixing of ingredients stored in the bottle cap which is released immediately prior to consumption. American Green plans to use the technology to deliver pharmaceutical CBD to consumers just prior to the drink’s consumption while extending the product’s shelf life of the bottle’s contents prior to sale or use. Click here for a video on how the process works.
American Green will have distribution for its new, patented CBD Drinks online at americangreencbd.com, in stores, and in the company’s proprietary AGM age-verified vending machines. "We have had great success with our other drink products including Tea of a Kind which is distributed nationally through stores such as Whole Foods, and most recently our own thc-infused Kalvara which is sold in medical marijuana dispensaries. We expect the same success following the launch of American Green’s new flavored CBD drinks," stated Paul Ogburn, Vessl’s Director of Business Development.
The patented Vessl cap stores perishable ingredients inside a nitrogen-pressurized chamber away from light and oxygen, both of which can degrade the quality and effectiveness of CBD products. The Vessl process also protects the CBD and flavored liquid from the harmful effects of oxidation caused by ultraviolet rays and heat. This unique delivery system eliminates the need to add preservatives and chemical emulsifiers to the American Green CBD drink while ensuring that the CBD's potency is maintained. Both of these benefits are critical in assuring the customer achieves rapid effectiveness following the ingestion of the bottle contents.
American Green CBD is further enhanced with sonic, nano-emulsification - a process that uses sound waves to make the CBD water-soluble, thus enabling it to disperse evenly in the beverage which ensures fast absorption by the user. "We believe that this process also makes our product more bio-available thus providing more value to the consumer who counts on receiving the maximum effect from their purchase," continued Vessl’s Mr. Ogburn.
Zenith Global, a leading global food and drink consulting firm, projects that the US market for cannabis, CBD and Hemp-infused drinks will grow to over $1.4 Billion by 2024, an almost fifteen times (15x) increase from 2018 sales of just $89 million.
“American Green is extremely excited about our entry into the expanding CBD drink marketplace. We believe our new proprietary drinks incorporated with the patented Vessl bottle caps are cutting edge and will give us early-entry opportunities into the United States market and global markets with our CBD drink products,” said David Gwyther, American Green’s President.
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